FAA targets gamers: See their unique, not cringeworthy recruitment ad
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The US Federal Aviation Administration is targeting gamers in a recruitment drive to address a shortage of air traffic controllers. The initiative highlights the parallels between gaming skills and those required for air traffic control, inviting potential candidates to consider a career in the field.
The US Federal Aviation Administration is recruiting air traffic controllers from the gaming community. A promotional ad showcases triumphant moments from esports, encouraging viewers to consider a career in air traffic control. The ad highlights the parallels between gaming success and essential air traffic control skills. The recruitment drive aims to fill a significant shortfall in air traffic controllers nationwide. The FAA's approach is part of a broader strategy to connect with a younger, tech-savvy audience. Transportation Secretary Sean Duffy supports this modern recruitment method.
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