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In 2025, India's quick commerce sector transformed from an experiment to a standard infrastructure, with new platforms emerging and legacy players expanding their services. Despite advancements in technology and category expansion, profitability remained elusive due to ongoing price wars and demand volatility.
India's quick commerce sector saw significant growth in 2025. New platforms emerged, and existing players expanded their services. Supply chains were reinvented, with dark stores becoming standard and replenishment cycles shortening. Malls were converted into fulfilment centers. The sector still faces challenges, including modelling customer intent and demand volatility. Profitability remains elusive due to price wars.
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